AAMI Insurance - The Everyday Arena

Sometimes, mishaps of everyday life can swell into accidents of Olympic proportions. So for AAMI’s Tokyo 2020 Olympic partnership, we brought the sporting and insurance worlds together by reimagining ordinary moments as the ‘everyday arena’ - complete with the triumphs but more importantly… nearly defeats.

Whether that’s a snag catching alight like the flaming Olympic torch, a rogue hose becoming an uh, elegant ribbon routine or DIY on the front porch turning into a stadium ready hammer throw, we created an epic (and a little bit silly, of course) looking and sounding campaign to remind you that no matter the catastrophe – AAMI have you covered.